40 Types of SEO You Should Know to Dominate Online Search in 2025
When most people hear the term SEO, they immediately think of keywords and search engines. But SEO (Search Engine Optimization) is far more diverse and powerful than just keyword placement. In fact, there are more than 40 different types of SEO strategies that businesses, content creators, and marketers can use to improve visibility and drive organic traffic. Let’s break down these 40 types of SEO, categorized by their primary functions. --- 1. Pillars of SEO These are the foundational SEO categories that every campaign should include: On-Page SEO: Optimization done directly on the website—titles, content, images, and internal linking. Off-Page SEO: Involves external factors such as backlinks, brand mentions, and social signals. Technical SEO: Focuses on site speed, mobile-friendliness, crawlability, and structured data. --- 2. SEO Based on Search Type This classification is based on how users search online: Mobile SEO: Optimizing for mobile users and mobile-first ind...